İzmir Digital Marketing Agency | Data-Driven Performance Marketing

The "Boost Post" button is a simple trap designed by social media platforms to quickly monetize inexperienced users. Clicking this button prevents you from performing detailed targeting (behavioral and interest intersections), utilizing pixel data from your website, and building retargeting funnels. We manage your ads professionally through Business Manager (Meta Ads) panels, with millimeter-precise data analysis and a direct sales/conversion focus.

Advertising budgets vary depending on the competition in your industry, your product/service profit margin, and your goals. As an Izmir Web Design Office, we don't impose a fixed "you must spend this much" on you. First, we launch campaigns with a small "Test Budget" to measure which keywords and images generate sales (A/B Testing). Once the system starts operating profitably (High ROAS), we gradually increase the budget based on the data.

This entirely depends on the user's search intent. If people are urgently searching for your service (e.g., "web design company in Izmir," "industrial cooling systems"), Google Ads (Search Network) is essential. However, if your product has visual appeal and you need to create a "I must buy this" impulse in the user (e.g., fashion, cosmetics, restaurant), Meta (Instagram/Facebook) ads are more effective. Most successful strategies involve an "omnichannel" structure where these two channels complement each other.

ROAS (Return on Ad Spend) is the most critical metric in digital marketing. It shows how much revenue you generate for every 1 TL you spend on advertising. For us, it's not about how many thousands of people "saw" or "liked" your campaign, but the net amount (ROAS) that comes into your coffers at the end of the day. We base all our optimizations on maximizing this profitability rate.

Transparency is our top priority. All Google Ads, Meta Business Manager, and Analytics accounts we create will be 100% owned by your company. We will only be involved in your system with "Administrator" privileges. Even if you stop working with us, you will retain access to data on your past spending, your pixel pool, and your optimized campaigns.

Due to changes in Apple's privacy policies, standard browser pixels now measure incomplete data. This is where our full-stack software expertise comes in. We integrate server-side tracking (conversions API) architecture into your website, something standard agencies can't do, preventing data loss and ensuring advertising algorithms find your target audience with 100% accuracy.

Absolutely. The greatest power of digital marketing is micro-targeting. For example, if you have a restaurant in Karşıyaka or a clinic in Alsancak, instead of spending your advertising budget across all of Türkiye, you can use your budget most efficiently by directing it only to a "5-kilometer radius" around your business or only to specific postal codes in İzmir (Local Targeting).

Yes. We have specific B2B strategies to target company executives, particularly in industrial centers like Atatürk Organized Industrial Zone (AOSB), Kemalpaşa, or Aliağa. We capture specific industrial keywords on the Google Search Network and show targeted ads directly to professionals with titles such as "Purchasing Manager," "Factory Manager," or "CEO" via LinkedIn Ads.

Unlike SEO, Google Ads and Meta ads appear to your target audience the moment they're launched (immediately after approval), potentially generating traffic/phone calls from day one. However, it usually takes 2 to 4 weeks for algorithms (Artificial Intelligence) to learn your target audience's behavior and reach the most profitable point by lowering cost per click (CPC).

Most agencies on the market only understand the ad panels (interface) and don't grasp the backend of the website. We, however, are a team with Full Stack Software Engineering at the heart of our work. If visitors are leaving your site because it's slow, we speed up the code; if there are issues with the shopping cart, we fix the payment infrastructure; if your Google Analytics tags are miscounting, we rewrite them from scratch using GTM (Tag Manager). We combine marketing with the power of coding.

Yes. If a visitor enters your website, adds "brand X red shoes" to their cart, and leaves without purchasing, the next day, while browsing Instagram, we will show them a discounted or specially messaged ad for exactly those "brand X red shoes" (Dynamic Product Ads - DPA). To do this, we seamlessly integrate your site's XML product feeds into our ad panels.

We implement advanced security protocols to prevent your competitors or malicious bots from repeatedly clicking on your ads and draining your budget. We analyze IP addresses, block suspicious repeat clicks (IP Exclusion), and ensure your advertising budget is spent only on legitimate leads.

Just like with SEO, guaranteeing 100% sales in digital marketing isn't an honest approach. Sales depend not only on advertising but also on your product's price, market competition, and customer service. Our guarantee is to connect the right audience in your industry to your website or call center at the lowest cost, with the highest conversion rate, and to provide you with data to account for every penny spent.

Instead of complex Excel spreadsheets, we set up custom Google Looker Studio (Data Studio) dashboards that you can monitor live, 24/7. This allows you to transparently see spending, revenue, and real-time conversions all on a single screen. We also hold monthly strategy meetings to jointly determine the growth targets for the following month.

Izmir has very high export potential. For brands that want to engage in e-export or find B2B customers abroad, we manage international Google and Meta advertising campaigns in languages ​​such as English, German, and Arabic, tailored to the local market dynamics of those countries. We build complete, high-return (ROAS) advertising strategies to help you expand into global markets.